Help create a brand to promote Stamford to visitors

Stamford High Street.
Stamford High Street.

There’s still time to have your say on how to shape the identify of a town for tourists.

Stamford Town Team launched a survey last month to get people’s views on how best to promote the town.

The group has been working on making the town more attractive to visitors and resident and making sure it is known as a premier location since it was set up earlier this year.

A sub-committee of the group, which is made up of retailers, business leaders and town councillors, has been set up to create a brand to incorporate Stamford’s key features and boost visitor numbers.

This will include a slogan and new designs for promotional material and campaigns, which could be used by all organisations and businesses with an interest in promoting Stamford.

The team has set up an online survey and is calling on residents, visitors and workers to have their say on shaping the future identity of the town.

The survey asks people for their views on what is good and bad about Stamford to help the team identify its strengths as a tourist destination.

It asks respondents to rate Stamford on areas such as its shops, restaurants, pubs and clubs, as well as parking, cleanliness, accessibility and public transport links.

The town team also wants to hear from agencies interested in doing design work.

The survey is available at The Fine Food Store in St Mary’s Street or at www.visitstamford.com/townteam.