A fun run that raises thousands for good causes has been officially rebranded under the banner of a brain tumour charity.
The charity race held alongside the Perkins Great Eastern Run in Peterborough has been renamed the Anna’s Hope Fun Run from this year.
The October run has previously raised thousands for the children’s brain injury charity. But organisers now hope to raise even more awareness of the cause through the rebranding.
Anna’s Hope was set up by Carole and Rob Hughes, from Pilsgate, after the death of their daughter Anna, to support children and young people with brain tumours.
The partnership was announced yesterday. Race director Annette Joyce also revealed that Children In Need would be the charity partner of this year’s half marathon.
She said: “We have not had a title charity before, and it has taken a lot of hard work to bring in a national brand like Children in Need.
“Last year we increased the number of people taking part in the race by 20 per cent, and we are looking to increase the numbers every year.
“People taking part do not have to run raising money for Children In Need or Anna’s Hope, and you can choose your own.
“But if you are a supporter of Children In Need, and feel like doing something different this year, then we would encourage you to enter the race.”
This year’s Perkins Great Eastern Run takes place on Sunday, October 12.