Boots Opticians unveiled a new store in Oakham High Street on Saturday.
Specialising in children’s eye health, the store has a resident children’s eye care Orthoptist, a dedicated children’s waiting area, and a large range of both adult and children’s frames to support the needs of the local community in Oakham.
The new store was officially opened at a ribbon-cutting event and children’s party on Saturday where local parents and children went along to find out all about eye health and enjoyed games, story-telling and activities.
With six in-store roles taken by local residents and over 200 sq m of space, the store offers three consultation rooms, including a dedicated Boots Hearingcare room where free clinics will run once a week; and a specially designed waiting area for children including engaging games and decorations.
The opening of this store is particularly close to the heart of the managing director of Boots Opticians, Ben Fletcher, as he and his family currently live in Oakham and the store will be where he takes his children for their regular eye checks.
Ben said: “This store is particularly special to me and I’m excited to be bringing Boots Opticians to a town and community that has given so much to my family and I.
“Children’s eye health is especially important to me and I’m proud that we’re opening this specialist children’s opticians practice in the heart of Oakham town, helping to serve the needs of the local community – something which Boots Opticians is committed to.”
Children should have their eyes checked before they start school and visit the optician once a year up until the age of 16. Adults should have an eye check every two years to help detect any changes in vision but also check for any possible underlying health issues such as diabetes or high blood pressure.
Boots Opticians includes digital retinal photography as a standard element of its eye test for all customers which can help spot any problems early on.
Zarna Dasani, Orthoptist, Boots Opticians, said: “At our new Oakham store, we have lots of specialist equipment that is used to check children’s eyes such as pictures and images rather than text for younger children.”