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Deaf teenager from Stamford launches national Loud Shirt Day fundraising campaign for Auditory Verbal UK



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A profoundly deaf teenager from Stamford has launched a nationwide campaign to challenge perceptions of what deaf children can achieve.

Beatrice Cadman, 16, has never let anything stop her achieving her goals and is aiming to become a nurse or midwife after bagging nine GCSEs this year.

As a young ambassador for charity Auditory Verbal UK, she has been chosen to launch its annual fundraising and awareness drive ahead of Loud Shirt Day on October 23.

Beatrice Cadman and Margot the dog launching Loud Shirt Day
Beatrice Cadman and Margot the dog launching Loud Shirt Day

The organisation helps deaf babies and young children learn to listen and talk and was a huge help to Beatrice and her family after she was born with profound hearing loss.

Beatrice, who is now starting her A-level studies, said: “I’m thrilled to be launching this year’s Loud Shirt Day. Lots of people think that deaf children can’t do the same things as those who have normal hearing. I want to change that and let people know what is possible.

“My family got support from Auditory Verbal UK when I was younger and I am proud to be an ambassador of the charity and helping other families and deaf children.”

Since her diagnosis as a baby, Beatrice and her family have always been determined that she could reach her potential, achieve her ambitions and have the same opportunities as her peers.

They enrolled on the Auditory Verbal UK programme when Beatrice was 16-months-old and had no understanding of sound at all. However within an hour of working with the highly specialist therapists, her mother Kate saw the change.

She said: “Witnessing my profoundly deaf daughter react to my voice for the first time was a miracle.”

Beatrice Cadman with her GCSE results
Beatrice Cadman with her GCSE results

Beatrice spent three years on the AVUK specialist listening and spoken language programme where specially trained therapists coach parents to develop their child’s listening and spoken language.

When she started school Beatrice had the same language levels as her classmates and has gone from strength to strength.

Kate added: “I'm absolutely thrilled that Bea is continuing to following her dreams of becoming a midwife. Being deaf can be frustrating and, particularly now everyone is wearing masks, it can be extra difficult for Bea at times.

“I am so proud of Bea and so completely grateful to AV UK for giving our family so much support and Bea the confidence to tackle and overcome any obstacles."

The charity has continued to provide its specialised programme throughout the pandemic moving all of its services to online and digital platforms. This ensured families already on its programme could still access vital support and new families didn’t delay in helping their deaf children.

“It’s so exciting to be fronting this year’s Loud Shirt Day,” added Beatrice, who uses hearing aids and cochlear implants.

“Money raised at the event will help more deaf babies and children like me to achieve their dreams. Anyone can take part and involve their pets, just like my dog, Margot.

“It’s so easy to make a difference - just dress up in your loudest clothes, get all your family involved and of course your pets and post your photos on social media #LoudShirtDay. Or why not have a Loud Shirt party joining friends and families virtually?"

Donate at www.avuk.org/loud-shirt-day-uk or text LOUD to 70970 to donate £5 or 70191 to donate £10.



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