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Gates Farm Shop in Cold Overton, Rutland, shortlisted in the Farm Shop and Deli Awards

Gates Farm Shop in Cold Overton has been shortlisted for a regional award.

Gates Farm Shop has been nominated in the Farm Shop – Large Retailer category at the Farm Shop and Deli Awards 2021, run in partnership with The Grocer.

Staff at the farm shop said they were “thrilled to be recognised in this way”, adding: “It has been a challenging year, one in which we have had to evolve and respond very quickly to constant change.

Gates Farm Shop personal shopper Frankie Gates (44183039)
Gates Farm Shop personal shopper Frankie Gates (44183039)

“However, in return we have been rewarded by incredible loyalty and support from our customers and our local community, for which we are most grateful.”

The shortlist for this year’s awards is now being evaluated by a judging panel lead by broadcaster and journalist Nigel Barden, to determine the ‘Commended Retailers’ and ‘Best in Region Winners’ across the UK.

The live announcement will take place in July at the Farm Shop and Deli Show at the NEC in Birmingham.

Gates Farm Shop opened in Autumn 2019, with a focus on offering the finest produce, sourced locally wherever possible and promising customers a true foodie experience.

The butchery, run by Hambleton Farms, sells a wide variety of meat from a select group of farmers, with beef and lamb coming from Gates own farm in the village,.

At the start of the Covid-19 lockdown in March 2020, Gates Farm Shop launched a Call and Collect service to support the most vulnerable people in its local community.

A highly personal service, customers telephoned to speak directly with a member of the farm shop team, who shopped on their behalf whilst on the phone.

Contactless collection was then arranged, with shopping being placed directly into the car boot on arrival, so customers didn’t need to get out. Free delivery was also offered if customers didn’t feel comfortable driving out to collect.

The Gates team was told often that they were the only person some customers had spoken to that day or even that week. Staff were always happy to chat as they knew they were providing valuable support when many older people felt so isolated and helpless during the early weeks and months of the pandemic.

The farm shop also launched a new website for customers who preferred to shop online, at gatesfarmshop.co.uk.

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