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Leicestershire Fire and Rescue Service partner with Circular & Co Reusable Cups and Swithland Spring Water in plastic-free campaign




A fire and rescue service has made a commitment to reducing single-use plastic with the introduction of new reusable cups.

Branded with Leicestershire Fire and Rescue Service's values and behaviours – to be professional, positive and honest – the Circular and Co reusable cups are an eco-friendly alternative to disposable cups.

Made from sustainable materials, they provide a robust drinking container that can be used every day.

Leicestershire Fire and Rescue
Leicestershire Fire and Rescue

After 10 years the cup can also be returned and recycled, gaining a new lease of life.

Leicestershire Fire and Rescue service, which covers Rutland, has also been working with Swithland Spring Water to provide canned water made from recyclable aluminium to crews and support staff.

With increasing focus on the environment and the huge drive to reduce single-use plastic, Swithland Spring Water decided to begin a new chapter in its history and produce spring water in aluminium cans.

The new Leicestershire Fire and Rescue cups to minimise single-use plastic
The new Leicestershire Fire and Rescue cups to minimise single-use plastic

Mick Rogers, area manager business support at Leicestershire Fire and Rescue Service, said: “This is a huge step for us as a service and a major effort to eliminate our single-use plastic and help protect the environment.

“We look forward to our continued partnerships with Circular and Co and Swithland Spring Water, working together towards a more sustainable future.”

The spring water cans are filled on site in Swithland in Leicestershire, keeping the carbon footprint as low as possible, and are boxed in plastic-free packaging.

Brian Beeby, managing director of Swithland Spring Water, said: “Over the last 18 months, we have been working closely with Leicestershire Fire and Rescue Service.

The new Leicestershire Fire and Rescue cups to minimise single-use plastic
The new Leicestershire Fire and Rescue cups to minimise single-use plastic

"We are delighted to be able to contribute towards their vision of eliminating single-use plastic in the service.

“We are incredibly excited to be launching our new product alongside Leicestershire Fire and Rescue Service and would like to thank them for their continued support throughout this project.”



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