Mars Food UK campaign helps local schoolchildren learn about food and nutrition and develop their cooking skills
More than 300 children in schools across Melton and Leicestershire learnt about food and nutrition this month as part of a fun-filled campaign launched by Mars Food UK.
Eighty staff from the company volunteered in eight local schools with the aim of helping children to learn about food and nutrition and to get excited about cooking at home, as part of the Ben’s Beginners campaign.
Ben’s Beginners was launched last year to help encourage families to cook together and start healthy habits early.
The campaign launched with an online family cooking channel, focused on getting kids and their parents back into the kitchen, learning to cook and having fun in order to nurture a lifelong good relationship with food.
Mars Food UK spokesperson Kristen Kinkella explained: “Evidence shows that children are more likely to eat a meal when they help prepare it and when families eat together they are more likely to eat healthier foods.
“We want Ben’s Beginners to put the fun into learning how to cook and teach skills that will last a lifetime.” On Wednesday, December 16, staff from Mars Food UK, supported by The Children’s Food Trust, visited over 300 children in schools across Melton and Leicestershire as part of the campaign.
The participating schools included Melton’s Brownlow and Sherard primary schools, Asfordby Hill Primary School, Long Clawson Primary School, Old Dalby Primary School and English Martyrs School in Oakham.
Mars Food UK’s Angie Phillips said: “The morning was all about fun and sharing information with the children in an entertaining and informative way.
“The children learnt a lot about the seasonality of our food, how it’s grown and what nutritional values they offer to a balanced diet.
“We had some great fun when the children tasted a rainbow of foods on a plate, with some trying some foods for the very first time.”
She added: “After a morning of learning and lunch we all went on to support the children to cook a paella dish. It was a fantastic day and the children were an inspiration. Parents received a goody bag of products and recipes so, combined with the children’s new found cooking skills, we hope they all went home and cooked
their evening meal together.”
At the end of the day all of the key stage two children in all of the schools were awarded a certificate for taking part and a Ben’s Beginners apron.
To find out more about Ben’s Beginners visit youtube.com/bensbeginners